Posted on: November 3, 2026 | Job#: R224067

Sr. Photographer

Full time
1596 Howard Street, San Francisco, CA, US 94103

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About Athleta

For the past 25 years, we’ve committed ourselves and our brand to a single aim: to empower all women and girls. Inspiration. Collaboration. Connection. Inclusivity. It’s what we do best, and we’re on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences. 

We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp. Ready to make a move? Join us. Because we know that alone we’re strong, but together we’re unstoppable.

About the role

The Gap Platform Photo Studio is searching for an experienced and accomplished photographer to function as the Athleta direct conduit with our brand partners in the elevation and execution of On-Figure Product Photography. Applicants must have a high level of competence, proficiency, and efficiency. While this role will report into as well as partner with the Sr. Manager of Photography, they will be assigned to focus on our brand partners production needs which include engaging with key brand stakeholders in the areas of lighting, on-set direction, and visual aesthetics necessary to drive consistency in the creation of branded photography assets. In addition, they will be lead freelancers who will be staffed as needed and ensure understanding of process and procedure. They will troubleshoot on-set photography challenges decisively and expertly execute the brand creative direction while articulating rationale for decisions in support of on-brand vision. This role will always search to improve processes for studio performance against operational metrics and budget. As important, they will maintain and consistently elevate the creative vision of the brand without sacrificing brand creativity and quality. In this role they will innovate ways to shoot new categories or initiatives while following new processes and provide feedback to ensure successful implementation.

What you'll do

• Produce the highest quality photography/video for Athleta, Banana Republic, or Gap Brand.

• Leads on-figure photography execution, regularly partnering with key brand

stakeholders for feedback and to fully understand the seasonal vision of the brand necessary to execute photography and video assets to support that vision. It is imperative that they understand the essence of the brand which includes its customer base as well as the brand’s rich history.

• Work in the studio under the direction of the Sr. Manager of Photography, while functioning independently and alongside Account Managers, Art Directors and Stylists to capture digital images of each brand’s products at scale.

• Photograph ecommerce images with the ability to capture still-life imagery when needed.

• Working closely with the Sr. Manager of Photography to identify new ways to shoot photography that will ensure agility and flexibility while maintaining or exceeding production goals. Accomplishing this through strong partnership with manager, account managers, photographers, stylists, art directors, product coordinator and sample manager to ensure production expectations are met.

• Though they will be assigned specifically to the Athleta brand, additionally, they will be immersed in Gap Inc.’s partner brands processes (Banana Republic, Gap) which provides more flexibility within production.

• Your role will work in lockstep with other photographers shooting the same brand while fully partnering with stylists and art directors. The effort to lead the crew must be an equal partnership between these three roles. They will be responsible for leading the team to accurate completion of daily shot goals as established by the Account Management team, ensuring daily workload is completed within SLA – raise red flags when in jeopardy, working with Account Managers and studio leadership to resolve roadblocks.

• Proactively identify challenges in workflow or process and use critical thinking to provide Sr. Director, Photo Production and Technology with potential solutions and ensure creation of all process documentation.

• Maintain consistently high standards for accuracy, aesthetics, and productivity.

• Develop techniques and best practices for shooting new categories/projects

• Maintain photography technical execution guides within studio.

• Collect and analyze data and testing solutions for process improvements and new initiatives.

Who you are

• Bachelor’s degree or equivalent in photography or related field.

• 5+ years of experience working as a Photographer for premium brands and/or

innovative branding firms.

• Direct experience working in large scale, high volume, apparel production operation across a variety of product categories.

• Proven experience working with Art Directors, Stylists, Production, and freelance talent.

• In-depth skills and knowledge in all things related to photography and videography.

• Clear understanding of all stages of the photography process, and ability to provide direction to the team to execute.

• A change maker, a ground breaker, someone who challenges the status quo and can help us to move the brands forward.

• A positive, motivating individual that can easily collaborate and work through

confrontation in a solution-minded way.

• Accustomed to the high intensity level of an e-commerce studio environment, and ability to thrive under tight deadlines.

• Self-driven, self-starting and able to effectively communicate creative ideas and

collaborate in a multi-team environment.

• Quality focused and proven to be a quick problem solver to ensure productivity and time to market standards.

Salary Range: $95,500.00 - $121,800.00
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

Benefits at Athleta

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.

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