Gap Inc.
September 1, 2011
SAN FRANCISCO, Sept. 1, 2011- To help celebrate the official start of the collegiate and professional football seasons, Old Navy today invited football fans nationwide to show their team spirit and tailgate with the brand this Labor Day weekend. Fans are invited to bring their nerf footballs and swing by their local Old Navy stores this Saturday from 10am-4pm to enjoy a day of fun, family-friendly games and tailgate-inspired snacks.
"Every footfall fan loves this time of year," said Tom Wyatt, President, Old Navy. "At Old Navy, we know our customers are big football fans and what better way to support them and their teams by hosting parties to kick-off the season."
This Labor Day weekend, customers can shop at Old Navy's new in-store sports shop called 'Superfan Nation,' where they can outfit their entire family head-to-toe in their favorite professional football and select collegiate sports teams’ apparel and accessories gear. Fans that spend $30 on Superfan Nation gear from September 2-5 will snag a coupon for a free large 2-topping pizza for carryout on Dominos.com (more details provided in store). Old Navy has conducted careful research in every market to ensure the true favorite teams are present, regardless of where the team is geographically based. Collectively, 32 professional football teams and 71 of America's top colleges and universities are represented across men, women, kids, baby and accessories. Apparel starts at $14.94 and hard goods and accessories start at $5.50. While 'Superfan Nation' is unique to each store, all apparel merchandise sold in every store will be available online at www.oldnavy.com
Wyatt continued, "Whether you're a die hard fan braving the snow and sleet or watching the games from the comfort of your home with your kids, Old Navy football fans will find everything this weekend from tees and fleece to socks and headwear - at incredible value and price points."
About Old Navy
Old Navy originated in 1994 and quickly became one of the world's most successful brands, offering customers the latest fashion at great prices. Today, the brand continues to offer on-trend apparel and irresistible basics for adults and children at a surprising value. And, best of all, Old Navy brings it all to customers in a fun, energizing shopping environment. To learn more, visit www.oldnavy.com.
About Gap Inc.
Gap Inc. is a leading global specialty retailer offering clothing, accessories, and personal care products for men, women, children, and babies under the Gap, Banana Republic, Old Navy, Piperlime, and Athleta brands. Fiscal year 2010 net sales were $14.7 billion. Gap Inc. products are available for purchase in over 90 countries worldwide through about 3,100 company-operated stores, about 200 franchise stores, and e-commerce sites. For more information, please visit www.gapinc.com.
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