About Banana Republic
Born from two California creatives fueled by their explorer spirits, Banana Republic has repositioned itself as a premium, experiential lifestyle brand for today’s modern world. Designed for a life where anything is possible, we use the finest materials with the latest fabric innovations to create timeless, versatile clothing, jewelry, shoes and handbags. Through our home and art collections, we extend beyond apparel and are a part of our customers' lives at home.
We are creating memorable, immersive experiences online and in-store that build lasting relationships and solve our customers’ lifestyle needs. Our team is made up of passionate and curious storytellers who are pushing the boundaries to deliver consistent, quality product through an elevated customer experience. Sound interesting? Join us as on the BR journey as we create what’s next.
About the Role
Banana Republic is seeking a Director, Digital Innovation and Operations to lead our e-commerce roadmap and drive continuous performance improvement across all our digital touchpoints. This role sits at the intersection of product innovation, operational excellence, and data-driven experimentation, requiring a strategic mindset to deliver a best-in-class experience.
As the architect of our e-commerce roadmap, this Director will identify and prioritize new features, enhance current functionality, and deliver optimizations that improve our brand relevance and revenue. This role will also lead a robust A/B testing and experimentation program, partnering with cross-functional teams to test hypotheses, analyze results, and implement winning strategies at scale.
Operationally, this Director will own the executional readiness of major digital moments (i.e. Peak Holiday) and serve as the key escalation point for urgent site and app issues. In partnership with internal UI/UX teams, this role will be integral in deploying platform stability and foundational architecture improvements, while also overseeing the implementation of new tools and partners.
This Director will be at the forefront of digital transformation for Banana Republic, driving innovation while maintaining excellence in performance and execution. This role will manage the Digital Innovation team, with multiple direct reports. The ideal candidate is a highly collaborative leader who has a passion for enhancing the digital customer experience, and has outstanding leadership, organizational and project management skills.
What You'll Do
- Oversee the Digital Innovation team at Banana Republic.
- Develop and own the e-commerce product roadmap in alignment with overall brand and business objectives.
- Design and implement the A/B and multivariate testing roadmap in partnership with cross-functional teams to improve conversion, user engagement, and customer experience.
- Work closely with internal development teams to ensure digital initiatives are aligned to brand priorities and are delivered on time.
- Serve as the operational lead for large-scale digital moments (i.e. Peak Holiday), ensuring flawless execution of major launches, campaigns, and site/app updates.
- Act as the first point of contact for urgent site issues or outages, leading incident responses and communicating updates clearly with key stakeholders.
- Identify opportunities for innovation and growth across the digital ecosystem.
- Partner with analytics, UI/UX, and marketing teams to derive insights from digital enhancements and hypotheses testing.
- Continuously monitor trends, cultural shifts, and emerging partners in the digital space.
Who You Are
- 7+ years in e-commerce, digital operations, or product management roles with increasing responsibility.
- Proven success leading digital roadmaps and e-commerce experimentation programs.
- Strong understanding of A/B testing tools (i.e., Optimizely) and analytics platforms (i.e., Adobe Analytics).
- Experience managing QA processes and seasonal readiness for large-scale brand moments.
- Collaborative mindset, with desire to foster partnership and conceptual integration with key cross functional teams (i.e., marketing, site merchandising, development, UI/UX, etc.)
- Demonstrated ability to think strategically, understand business challenges and recommend effective implementation plans designed to drive results.
- High attention to detail with demonstrated ability to care for multiple, competing priorities simultaneously.
- Exceptional project management and cross-functional coordination abilities.
- Outstanding organizational, communication, and presentation skills.
Benefits at Banana Republic
- Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
- One of the most competitive Paid Time Off plans in the industry.*
- Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
- Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
- Employee stock purchase plan.*
- Medical, dental, vision and life insurance.*
- See more of the benefits we offer.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $152,500 - $202,000 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.
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