About Gap
Our past is full of iconic moments — but our future is going to spark many more. Our brands — Gap, Banana Republic, Old Navy and Athleta — have dressed people from all walks of life and all kinds of families, all over the world, for every occasion for more than 50 years.
But we’re more than the clothes that we make. We know that business can and should be a force for good, and it’s why we work hard to make product that makes people feel good, inside and out. It’s why we’re committed to giving back to the communities where we live and work. If you're one of the super-talented who thrive on change, aren't afraid to take risks and love to make a difference, come grow with us.
About the Role
The Sr. Director - Product Management (Discover) is a strategic leader responsible for shaping how customers explore and find products through intuitive, AI-enhanced navigation, search, and personalization that seamlessly connect digital and in-store discovery experiences. This leader drives innovation and execution across omnichannel touch points, owning sub-areas in Wayfinding and Search, while ensuring experiences are intelligent, adaptive, and context aware.
The role leverages Generative AI and data intelligence to dynamically refine search relevance, inspire product discovery, and craft shopping journeys that increase engagement and conversion. By embedding predictive and generative capabilities across discovery flows, this leader ensures that customers encounter the right content, products, and recommendations at the right time — tailored to their unique context and preferences.
Additionally, this role advances the App strategy by using Generative AI to make the app a smart discovery hub — guiding both customers and associates through conversational search, adaptive recommendations, and personalized content experiences that bridge store and online interactions. The ideal candidate combines deep product management expertise with visionary leadership in AI-driven experience design, working across UX, Engineering, Ecommerce, Marketing, and Merchandising to deliver compelling, data-driven discovery experiences that enhance satisfaction and business growth.
What You'll Do
- Wayfinding: Own the roadmap for navigation (Site, App, Marketplace, Cross-Brand bar), Product Listing Page (PLP)/Sorts, curated & algorithmic shops, facets/filters, homepage & landing pages, store digital signage, non-commerce & non-campaign pages, and VI Banners/ISMs; collaborate with Merchandising and Ecommerce teams to ensure intuitive, real-time wayfinding that bridges online and physical retail, aligning with Content Supply Chain, Innovation, and other cross-functional Customer Journey Product Teams to drive multi-year roadmaps.
- Search: Manage the development of on-site search, app search, in-store search (Store Mode Scanning), marketplace search, endless aisle (Store Mode), shop by store, RFID, and Search/Generative Engine Optimization (SEO/GEO); leverage Generative AI and data intelligence to deliver conversational and context-aware discovery, improving search relevance, inspiration, and conversion.
- App Experience Leadership: Advance the App as a core discovery hub by integrating AI-powered navigation, conversational search, adaptive recommendations, and personalized content for both customers and store associates; drive mobile-led discovery experiences that seamlessly integrate with in-store technology.
- Foster Cross-Functional Influence and Team Development: Build and lead a high-performing team of up to 8-12, demonstrating Influence & Leadership by collaborating with stakeholders to resolve dependencies, escalate risks, and align on omnichannel priorities; mentor reports to exhibit behaviors at their levels, focusing on observable outcomes like adoption metrics and continuous feedback loops.
- Drive Data-Driven Outcomes and Innovation: Analyze performance against KPIs to iterate on features, ensuring omnichannel coherence (i.e., in-store search syncing with digital navigation); champion experimentation, A/B testing, and AI-driven experimentation to innovate while optimizing business results.
Who You Are
- 10+ years of product management experience in omnichannel retail or e-commerce, with 5+ years in a senior leadership role managing complex product portfolios.
- Proven track record of leading teams to deliver customer-facing features in fast-paced environments, with deep expertise in retail discovery, search optimization, personalization, and app experience.
- Experience applying Generative AI and data intelligence in product discovery, personalization, or search relevance contexts.
- Strong technical acumen in platforms like search engines, recommendation systems, and mobile app frameworks, coupled with financial literacy to tie features to revenue impact.
- Excellent influence and communication skills to partner across functions, with a commitment to developing talent through competency-based coaching.
Preferred
- Experience with agile methodologies and tools like Jira, Confluence, and Jira Plan for roadmapping in omnichannel settings.
- Familiarity with retail-specific technologies (i.e., RFID, SEO/GEO, AI discovery platforms) and analytics tools (i.e., Adobe Customer Journey Analytics, Fullstory, etc.) for KPI tracking.
- Proven experience leading mobile app strategy, including app discovery, navigation, and AI-driven personalization.
- Passion for customer-centric innovation, with a history of driving measurable improvements in metrics like search conversion, app engagement, or homepage interaction.
- Ability to thrive in a collaborative culture, aligning with our framework's guiding principles of high-performing, observable behaviors that build upon each other.
Benefits at Gap
- Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, 30% off at Gap Outlet, and the ability to purchase discounted merchandise during international travel at Banana Republic, Athleta, and Old Navy.
- Pension schemes available, depending on role.
- Market-leading private medical healthcare and well-being programme.*
- Voluntary medical cash plan open to all employees.
- Performance-related discretionary bonuses.*
- Access to our Employee Support Programme for overall well-being.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $226,700 - $306,100 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.
Apply
We’ll send you to our application portal to get started.
Browse all jobs