Athleta continues its support of the breast cancer community in partnership with Susan G. Komen, with its long-standing commitment to women's wellbeing.
One in eight US women will be diagnosed with breast cancer in their lifetime. Behind every diagnosis is a unique story of strength, and together, these stories remind us of resilience, courage, and the power of community that helps women navigate their breast health journeys.
That’s why Athleta is proud to partner with Susan G. Komen, supporting its efforts to advance research, provide patient support, advocate for better outcomes, and expand access to care for those impacted by breast cancer.
This year, Athleta is joining all advocates to advance toward a future without breast cancer, through a $100,000 donation* to Komen and as Presenting Sponsor of the Los Angeles MORE THAN PINK Walk on October 25. With a dedicated space located in Hope Village, Athleta will honor the personal stories of survivors and thrivers, inviting women to customize an Interval Sports Bra with a message meaningful to their experience and to take home an Empower Mastectomy Bra Insert, developed in direct response to insights from women seeking greater comfort and confidence following breast surgery.
“At Athleta, we’ve long believed that our most important solutions come from listening to women’s stories and designing for every dimension of their lives. We are deeply inspired and humbled by the resilience of the breast cancer community, and are proud to partner with Susan G. Komen to turn that listening-mindset into meaningful support – helping more women feel supported and empowered throughout their breast health journeys,” said Maggie Gauger, CEO, Athleta.
Click here to learn about the MORE THAN PINK Walk and how you can join the fight against breast cancer.
*About Athleta Impact Fund
The Athleta Impact Fund is an established donor-advised fund at T. Rowe Price Charitable Giving, a 501c(3). Since 2020, Athleta has invested in organizations that expand opportunities for women and girls, and help build a more confident, connected, and equitable future.
About Athleta
Athleta is a premium performance lifestyle brand with a mission to fuel women's confidence, connection, and evolution through movement. Inspired by the many ways women move through life, Athleta designs performance apparel that seamlessly blends technical innovation, elevated style, and a deep understanding of women's unique needs. A Certified B Corp, Athleta is committed to advancing women and girls while creating positive impact for people and the planet. Based in San Francisco, CA and a Gap Inc. brand (NYSE: GAP), Athleta apparel is available at more than 250 retail stores across the United States and Canada and at Athleta.com.
About Susan G. Komen®
Susan G. Komen® is the world’s leading nonprofit breast cancer organization, working toward a future where no one dies from breast cancer. Komen has an unmatched, comprehensive 360-degree approach to fighting this disease across all fronts and supporting millions of people in the U.S. and in countries worldwide. We advocate for patients, drive research breakthroughs, improve access to high-quality care, offer direct patient support and empower people with trustworthy information. Founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she would end the disease that claimed Suzy’s life, Komen remains committed to supporting those affected by breast cancer today, while tirelessly searching for tomorrow’s cures. Visit komen.org or call 1-877 GO KOMEN. Connect with us on social at www.komen.org/contact-us/follow-us/.
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