October 11, 2023
San Francisco, October 11, 2023—Today, Banana Republic, a lifestyle brand in the Gap Inc. (NYSE: GPS) portfolio, has opened its new flagship store at 152 Geary Street in San Francisco. The two-floor, 3,500-square-foot flagship experience in the heart of the city’s historic Union Square shopping district celebrates the brand’s San Francisco heritage and is a natural next step in the Banana Republic’s transformation into a leading destination for high-quality apparel, accessories and home goods.
“As we embark on the next chapter in the BR story as the premium lifestyle brand, we remain driven by a desire for exploration and connection. Our Banana Republic Geary Street store is our brand’s pinnacle flagship, showcasing our continued transformation in our historic hometown. We’re excited to invite our customers to come home and experience the world of Banana Republic,” shared Sandra Stangl, Banana Republic President and CEO.
Stepping inside the new BR Geary Street store, guests will discover a dynamic selection of ready-to-wear, accessories, and an assortment of the newly launched BR Home, including seating, dining furniture and a lighting installation that complements the apparel collections and empowers self-expression in modern living.
“As seen recently with the opening of our BR Home NYC and LA pop-ups, we're continuing to expand our store footprints, discovering what works, thinking about interesting and innovative ways to reach our customers, and imagining what we may do next. Our new flagship embodies exceptional quality, timeless design, and versatile styling that supports our consumer’s journey for a life well lived by offering them curated products that are an integral part of their daily lives, representing a new way to outfit themselves for the world,” Stangl continued.
Banana Republic Geary Street
152 Geary Street
San Francisco, CA 94108
Tel: (628) 333-2510
Monday - Saturday: 10am-7pm
About Banana Republic:
Banana Republic is a premium lifestyle retailer celebrating exploration and self-expression through timeless, versatile and exceptionally made womenswear, menswear, home designs, and more for those curious to live a life well lived. Founded in 1978 in San Francisco, Banana Republic connects with customers across online and company-operated and franchise retail locations globally. For more information, please visit www.bananarepublic.com and www.brhome.com or follow @BananaRepublic and @BRHome on social channels.
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