Posted on: July 15, 2020 | Job#: 328692

Sr. Manager – Editorial Content

Full-time | Two Folsom, San Francisco, CA, US 94105

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About Gap Inc.

Our past is full of iconic moments — but our future is going to spark many more. Our brands — Gap, Banana Republic, Old Navy, Athleta, INTERMIX and Hill City — have dressed people from all walks of life and all kinds of families, all over the world, for every occasion for more than 50 years.

But we’re more than the clothes that we make. We know that business can and should be a force for good, and it’s why we work hard to make product that makes people feel good, inside and out. It’s why we’re committed to giving back to the communities where we live and work. If you're one of the super-talented who thrive on change, aren't afraid to take risks and love to make a difference, come grow with us. 

About the role

The Senior Manager, Editorial Content will play a critical role in helping shape the Gap Inc. narrative internally and externally. This role will oversee the creation of storytelling and content for our internal and external Gap Inc. Communications channels and will manage a small content team. We’re looking for someone who can seamlessly pivot from strategic thinking, to copyediting, to creative management. This person lives and breathes editorial and content strategy, content creation, social media trends, and brand voice.

What you'll do

  • Partner with Director to develop and implement content strategy and own monthly editorial calendar for internal and external communications channels.
  • Use editorial judgement to support key business objectives with the right storytelling across all channels.
  • Own and oversee all copywriting and content creation in partnership with Communications and Creative counterparts for long-form (internal and external blogs) and short-form (social) channels.
  • Establish editorial processes to ensure channel collaborators’ content meets business objectives and campaign goals, follows appropriate editorial style guidelines, and feels on-brand across channels.
  • Community manage Gap Inc. social channels and monitor social activity.
  • Own monthly reporting to Communications counterparts to evaluate campaign and content performance.
  • Manage content and copywriting team and partner with creative team.

Who you are

  • Partner with Director to develop and implement content strategy and own monthly editorial calendar for internal and external communications channels.
  • Use editorial judgement to support key business objectives with the right storytelling across all channels.
  • Own and oversee all copywriting and content creation in partnership with Communications and Creative counterparts for long-form (internal and external blogs) and short-form (social) channels.
  • Establish editorial processes to ensure channel collaborators’ content meets business objectives and campaign goals, follows appropriate editorial style guidelines, and feels on-brand across channels.
  • Community manage Gap Inc. social channels and monitor social activity.
  • Own monthly reporting to Communications counterparts to evaluate campaign and content performance.
  • Manage content and copywriting team and partner with creative team.

Benefits at Gap Inc.

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, Banana Republic and Old Navy, 30% off at Outlet and 25% off at Athleta for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. This year, we’ve been named as one of the Best Places to Work by the Humans Rights Campaign for the fourteenth consecutive year and have been included in the 2019 Bloomberg Gender-Equality Index for the second year in a row.

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We’ll send you to our application portal to get started

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