Posted on: November 12, 2025 | Job#: R203884

Coordinator, Organic Social

Full time
Two Folsom, San Francisco, CA, US 94105

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About Athleta

For the past 25 years, we’ve committed ourselves and our brand to a single aim: to empower all women and girls. Inspiration. Collaboration. Connection. Inclusivity. It’s what we do best, and we’re on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences. 

We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp. Ready to make a move? Join us. Because we know that alone we’re strong, but together we’re unstoppable.

About the Role

Athleta’s social channels are the window into the brand, where we foster community, build brand equity, and drive customer engagement. Our vision is to provide authentic and engaging social-first content for women and girls to foster a place for brand love and loyalty.

To continue to scale our social channels, we are looking for a Coordinator, Organic Social to support our dynamic and growing social team with community management, social media management and reporting.

What You'll Do

● Community Management

  • Foster a positive and engaged online community by responding to comments and cultivating conversation on Athleta channels
  • Identify and connect with on-brand online communities and creators, engaging with relevant content to drive Athleta awareness
  • Closely monitor mentions of the Athleta brand across all social platforms
  • Possess strong writing skills and the ability to craft social copy within Athleta's tone of voice

● Social Media Management

  • Manage weekly content calendars, ensuring consistency and quality across platforms
  • Own daily content posting, ensuring timeliness and excellence
  • Be available for weekend posting and community management

● Reporting

  • Stay up-to-date on social trends, cultural movements and platform updates to inform content direction
  • Track content performance and audience insights using analytics tools
  • Support reporting efforts with weekly insights and recommendations

Who You Are

  • 1 - 3 years of experience in community management, social media management or a similar role
  • Deep understanding of social media best practices and trends, with relevant experience in Instagram, TikTok, YouTube
  • Experience with social media reporting and analytics
  • Highly organized with strong attention to detail and ability to manage multiple priorities
  • Team-oriented mindset with a proactive, self-starter attitude
  • Thrives in a fast-paced environment, comfortable adapting to the changing needs of the business and social trends

Benefits at Athleta

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.

Salary Range: $59,900 - $76,200 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

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We’ll send you to our application portal to get started.

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