Toby Lenk is President of Gap Inc. Direct, the e-commerce division of Gap
Inc. He is responsible for the direction and management of Gap Inc.'s popular
retail websites: Gap Online, Banana Republic Online, Old Navy Online,
Piperlime.com and the company's newest brand, Athleta. Lenk also oversees
Gap Inc.'s private label credit card program, as well as the company's
corporate sales division.
Prior to joining Gap Inc. in 2003, Lenk served as CEO of GameFly, the
leading online video game subscription service he co-founded in
2002. Previously, Lenk was CEO of eToys, a pioneering e-commerce business
he founded in 1997. Before founding eToys, Lenk served as Vice President of
Corporate Strategic Planning for The Walt Disney Company.
An animal lover, Lenk supports the ASPCA and other humane societies. He
also lends his time and support to community improvement projects such as Save
the Bay, as well as the Gap Foundation's Adopt-a-Family and
Community Corps at Home programs.
Lenk earned a B.A. in economics and government from Bowdoin College in Maine
and an M.B.A. from Harvard Business School.