This Black Friday, Old Navy Rings in the Holidays with Best Odds Yet for Becoming an “Overnight Millionaire”
Starting on Thanksgiving, and Extending through Giving Tuesday, Old Navy will Offer Five Days of Incredible Deals and an Opportunity to Give Back
SAN FRANCISCO – November 12, 2015 – Old Navy is kicking off the holiday season with five full days of incredible in-store and online savings, extended shopping hours, an opportunity to give back and the return of the brand’s popular “Overnight Millionaire” giveaway.
“Old Navy is the ultimate Black Friday destination with on-trend fashion essentials for the whole family, all at incredible prices,” said Steve Stickel, Head of Global Stores for Old Navy. “We can’t wait to greet shoppers with some of the best deals of the season, including special in-store only savings, all in a fun and energizing shopping environment.”
Best Odds Yet for Becoming an Overnight Millionaire
For the third year in a row, when Old Navy opens its doors for Black Friday shopping, those in line will be given the chance to win a $1 million jackpot* making the holiday season extra bright for one lucky shopper. With the best odds of winning to date, the first 50 people to line up at each Old Navy store in North America will receive a game card giving them a chance to win. The Overnight Millionaire winner will be randomly selected on November 27, 2015 at 7 p.m. Eastern Time.
“We’ve had the opportunity to change the lives of two special customers with our Overnight Millionaire giveaway in recent years, and we’re thrilled to offer this jackpot again this holiday season,” continued Stickel.
Last year, Overnight Millionaire winner Karen Crider’s life was forever changed after a last-minute, Black Friday shopping trip to Old Navy. Since winning last year, the mother from Salem, Oregon has moved into a larger home and bought a new car to accommodate her growing family with her partner and their combined six kids, as well as take two much anticipated family vacations to Disneyland and Legoland.
“Winning Overnight Millionaire has been a dream come true,” said Crider. “Before we were a household of eight living in three bedrooms, but now everyone has their own space and we can travel together as a family in one car. It has been an amazing, life-changing event for my family. ”
Overnight Millionaire Scott Rowe has continued to feel the impact since winning in 2013. An 11-year military veteran, Rowe was able to quit his overseas job to pursue his dream of becoming a police officer in Central Texas, build a college fund for his daughters, and invest in real estate. In the last year, Rowe has pursued his passions further by opening Patriot Coney Island, a local family-style restaurant and bar in Belton, Texas.
“I am so thankful for this blessing,” said Rowe. “The prize money gave me the opportunity to change my family’s life. Now I’m enjoying things I hadn’t been able to in years, like spend more time with my kids and pursue business ventures that had previously only been a dream."
Special Deals and Extended Shopping Hours for Black Friday
With extended shopping hours and some of the biggest savings of the year, Old Navy is a must-visit Black Friday destination for the entire family. More than 800 Old Navy stores across the U.S. will open at 4 p.m. local time on Thursday, November 26 and remain open until midnight on Black Friday, November 27 (store hours may vary, check local stores for details).
During these special shopping hours – from 4 p.m. local time on Thanksgiving until stores close on Black Friday – customers will enjoy in-store only savings of 50 percent off their entire purchase. The deals don’t end on Friday, with 40 percent off the entire store on Saturday and 30 percent off the entire store on Sunday and Monday.
The deals don’t stop in store; starting at 9 p.m. Pacific Time on Wednesday, November 25 through 9 p.m. Pacific Time on Friday, November 27, oldnavy.com will offer doorbuster items at 50 and 60 percent off, and 40 percent off everything else. On Saturday, November 28, all outerwear will be half off, with 30 percent off everything else online. This year’s Cyber Sunday and Monday deals will be the brand’s best to date, with deals and exclusive items customers won’t want to miss.
This year oldnavy.com offers the ultimate Holiday Gift Guide, featuring a Santa’s Helper tool that allows shoppers to answer questions about those on their list in order to select perfect, personal gifts. The guide also highlights the top “it” items making it easy to select the key holiday gifts for all on your list.
In celebration of Giving Tuesday, Old Navy is offering customers two ways to give back. From December 1 through December 7, customers are invited to snap a selfie or a photo of friends and family doing good deeds, then share on Facebook, Twitter or Instagram using the hashtag #UNSelfie and tagging @oldnavy. Each photo will trigger a $1 donation from Old Navy that will benefit the Boys & Girls Clubs of America, up to a $25,000 donation.
Additionally, when customers shop with their Old Navy (or other Gap Inc. brand) credit card at Old Navy stores on GivingTuesday, the brand will donate 1 percent of customers’ total spend to benefit Boys & Girls Clubs of America, up to a $75,000 donation.
“Old Navy is a brand that believes in giving back and we are thrilled to participate in the #GivingTuesday movement, as well as celebrate all the good our customers are doing to help others this holiday. The fact that all of these good deeds will also benefit the Boys & Girls Club is a wonderful bonus,” Stickel concluded.
About Old Navy
Old Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand has now grown to be the #1 apparel brand in the U.S.** A division of San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,000 stores around the world. For more information, please visit www.oldnavy.com.
**Source: 2013 NPD Group research