Press Release

08/25/08

BANANA REPUBLIC CELEBRATES 30TH ANNIVERSARY WITH FALL 2008 COLLECTION


San Francisco (August 25, 2008) - As Banana Republic celebrates its 30th anniversary, iconic separates—wardrobe favorites for three unforgettable decades and counting—are reimagined for fall 2008. The crisp white shirt is elevated to a wardrobe focal point thanks to clever tailoring, while the indispensable black dress is pared down a sleek, graceful column. The ultimate exterior—the timeless trench—is updated for today’s classicist; in supple, versatile leather or dramatic trench cape for her, and with tony, tailored accents for him. The classic Heritage chino returns in a fresh, simplified form. Refined suiting from the Monogram collection continues to play a major role in cosmopolitan attire as do subtly luxurious accents. This seamless evolution of classic sportswear to modern essentials forms the latest chapter in the house’s storied legacy.

Channeling an urban sophistication, silhouettes are sleekly modern: For women, the new tailored pant fits close to the body, tapered skirts hit just below the knee, and svelte ¾-length coats elongate the figure. Meanwhile, Continental suiting satisfies the modern menswear wardrobe, from lean double-vent jackets and lightweight tweed flannel blazers to vests and slim ties. These clean, tailored looks are balanced by the cool tones of granite, deep charcoal, and Prince of Wales plaid. Structured knits offer a thoughtful alternative to everyday exteriors while smart accents—including dapper caps, cosmopolitan booties and frame bags—add a personalized polish.

Architectural details and tactile elements make a statement in effortless chic. With strong cocoon shapes at the collar and cuff, feminine favorites—from cashmere cardigans and swing coats to the quintessential little black dress—borrow from couture silhouettes. Slender black pants and tapered tuxedo skirts provide a solid base for these sculptural pieces. For him, tailored layers of wool and flannel create an easy elegance, as do shades of camel, ivory, and concrete.

Distinguished separates covered in inky, midnight hues offer a lesson in thoughtful restraint, as demonstrated by the embellished tank and double-breasted heritage coat. Conservative collars and slender silhouettes—from prim knee-grazing skirts and tailored lace dresses to the structured rouge sheath—speak to the modern sophisticate. Offering a stately study in contrast, iconic smoking shirts and wool mohair tuxedo suiting appeal to all; both are streamlined to suit modern tastes. Casual bows and shawl collar cardigans put a fresh, nonchalant twist on the timeless look.

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