American style is reaching new geographies, as Gap Inc.’s omni-channel shopping and brands grow across the globe.
Move seamlessly through the day with Athleta’s remarkable Remarkawool.
The ‘Unstinkable’ tee
Athleta's new T-shirt will see you through any activity under the sun, with revolutionary new "unstinkable" fabric.
Gap x Virgin Hotels
Purchase anything you forgot to pack for your big trip — all from the privacy of your hotel room — with Virgin Hotels' exclusive partnership with Gap.
India welcomes Gap
Gap's official entry into India launched a franchise record-breaking turnout, with more than 2,500 people lined up to be among the first to shop the new Delhi store.
How digital is reshaping the storefront and putting customers first.
Wearables you’ll actually want to wear
Accessories will soon serve people in ways never before imagined, as Intel strives to close the current gap between functionality and fashion.
Art of innovation
Gap Inc.'s Art Peck makes Fast Company's list of Most Creative People.
Gap opened its first store in Austria -- Gap's 50th country.
Art Peck talks innovation with CNBC’s Fast Money.
Athleta's Tracy Byrnes, the brand's Sr. Manager of Innovation and Product Information, gives us the lowdown on how wicking technology keeps activewear dry, odor free and ready for your next challenge. Read the whole story about "unstinkable" fabric on The Wall Street Journal.
Old Navy’s innovation
Biz Bash names Old Navy one of its Top 10 Innovative Brands, citing its whimsical activations in the physical and digital space.
What’s your emoji?
Find your emoji-inspired flip-flops with Old Navy's new Emoodji campaign. You might win a free pair, or even a summer vacation!
New digital device helps Banana Republic customers pick the perfect look.
Digital fashion spread
Old Navy and Banana Republic are among initial advertisers to try out Instagram's new carousel ad.
Shopping BR’s latest curated canvas
Housed within an early-1900s-era, two-story Beaux Arts-style structure typical of New York, Banana Republic's newest flagship provides a kind of canvas designed to make product pop.
Banana Republic teams up with Hot Dudes Reading for a new promotional campaign on Instagram.
Gap equips more of its stores with mobile devices to mimic the flagship store experience.
Athleta's new innovative fabric offers true 360-degree stretch in both length and width. Integrating this technology into designs tailored to maximize the performance potential delivers a collection designed for dynamic performance — helping the wearer feel great while she trains harder.
Blueprints for the future of denim
Denim mills highlight trends and innovations coming in 2016.
Fast Company talks with CEO Art Peck about the future of retail.
From Instagram to your closet
How to buy your favorite looks from Gap and Old Navy on Instagram.
Our year, remixed
Explore some of Gap Inc.'s favorite moments from 2014.
100 stores in China
Gap Inc. has surpassed 100 Gap stores across mainland China, Hong Kong and Taiwan.
20 years of Gap Outlet
From a single Ventura County store to hundreds of stores and thousands of employees, Gap Outlet celebrated two decades.
Gap + Brasil
VIDEO: Gap rolls into Rio De Janeiro. And we're just getting started.
Ni Hao, new Gap stores
Gap China had 80 stores as of 2013, and expanded into Taiwan.
Shopping gets easier
Beat the holiday crush with Order in Store, in about 1,000 U.S. Old Navy, Gap, Banana Republic and Athleta stores.
Lucky No. 7
Beijing welcomes Old Navy as the brand launches its seventh store in China.