Community Investment
Our vision for building stronger communities is simple: to create opportunities for people to own their future and fulfill their personal promise. Our mantra, “Be What’s Possible,” is a call to action to give forward, not just give back.
We focus our investments on creating opportunities for underserved youth in the developed world and women in the developing world because, based on our company’s assets, we see the greatest potential for impact in these areas.
We also look for opportunities to deepen our impact through other activities and initiatives. We consider the organizations we support to be partners, not “grantees,” and provide them with programming and company assets beyond cash grants to help them maximize their impact in the community. And we invest in service leadership to unlock the power of volunteerism across the world.
Our strategy: Applying business innovation to social challenges
Businesses use innovation every day to solve problems and create opportunities. At Gap Inc., we apply this thinking to community investment, using innovation to solve social problems and create new possibilities.
We have been practicing this new way of investing in our communities for more than five years, and as we begin to see positive results from our strategy, we’re encouraged to continue along this path. Such innovation requires thoughtful risk-taking, an appetite for learning from our mistakes and a host of supportive partners to make it happen.
aDressed
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