Goals and progress

Employees | Recognition

We value the people who work at Gap Inc. — and we want to be sure they know it.

Our peer-based, online recognition program, Applause, continues to expand since its 2005 launch. In 2008 alone, employees in our stores, distribution centers and headquarters locations around the world awarded each other with more than 200,000 personalized cards.

At the same time, our individual businesses manage their own recognition programs. These reflect the unique personalities of the brands, while recognizing store and headquarters employees for performance aligned with business goals. 

For instance, in 2008, Gap brand’s Bold Ideas initiative recognized Gap store employees who came up with ingenious cost-saving ideas. Learn more.

Our Outlet division rewards store associates with “Outlet Rewards Points” for helping achieve business goals.  Associates receive points when they “do more, sell more and be more” for our customers and their stores. The points are redeemable for merchandise awards.

We also recognize employees for their volunteer work through two programs:

- Community Corps provides annual trips for groups of employees to build houses in partnership with Habitat for Humanity

- Our annual Founders’ Award provides grants of up to $50,000, and as much as 80 hours of paid time off, to employees who are exceptionally committed to working in the community.

Did you know?

Learn more about our programs around the world